8 Cool Australian Womenswear Brands to Have on your Radar


From Fashion Week champions to cult labels, these eight brands from Down Under have climbed to the top of our most-wanted list

Words Andrea Cheong


zimausLive out your ultimate bohemian romance in Zimmermann, the brand that is known for dresses and swimwear so pretty it hurts. The SS17 show Stranded reinvented the brand’s signature frills, pastels and lace. Inspired by the ’80s nightclub scene in Sydney, the collection translates into a punk-in-the-countryside look.


 Camilla and Marc

camilla and marc australian brandThe Australian brand created by Sydney-based siblings Camilla and Marc focuses on classic tailoring and must-have, luxe party dresses. With their strong, clean aesthetic, any one of their pieces are bound to have a happy life in your wardrobe.


Alice McCall

the new tomorrow aw16 alice mccall

The ultra-feminine brand Alice McCall has been donned by Hollywood starlets and supermodels alike. With a touch of rock ‘n’ roll, the label’s playful rompers and dresses are perfect for the kind of woman who always looks her best.



ellery australian brandAs the second Australian brand to be invited to show at Paris Fashion Week, designer Kym Ellery presented her latest SS17 collection with heavy elements of punk and ‘Japanese girl gangs’. Behold pops of metallics, a lot of patent and some serious silhouettes.


Bec and Bridge

bec and bridge aw16

MBFW regulars, Bec and Bridge have come a long way since their beginnings in 2013. The brand delivers contoured, feminine and classic pieces. With a strong presence on major online retailers like shopbop.com, they’ll have you clicking ‘Add to Basket’ in no time.


Sir The Label

Sir The LabelThis young brand creates timeless pieces, the kind you can throw into your suitcase every holiday. Minimalist and seductive, there’s a beach essential for everyone.


FaithfullFaithfull The Brand Fall 2016

Made for the jet-setting woman, Faithfull The Brand is the one for women that consider themselves as modern nomads. Light, neutral pieces and handmade techniques dominate the collection.


Dion Lee

dl-fall-16A resident of NYFW, Australian designer Dion Lee creates clothes for the female form. With architectural shapes and a focus on the technical aspect of textiles, the clothes are fuss-free, incredibly modern and for the smart-dresser.


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