Fresh Appeal

Why Dress Cheshire is bringing something new to pre-loved fashion

It’s been six fashion-packed years since Dress Cheshire opened its now famous pink door and business owner Christine Colbert is committed to bringing a certain style to every element of customer service in its pre-loved fashion boutique. Since 2018, Dress Cheshire has reinvented the way pre-loved is presented and is now growing into one of the most trusted national resellers, thanks to its thriving ecommerce division. Besides regularly receiving 5-star excellent reviews on Trustpilot, the award-winning designer destination has also been recognised as Small Business of the Year and Best Fashion Retailer of the Year in recent years.

It’s a place where buyers can discover rare finds, classic handbags and designer wonders on two decadent floors or its virtual aisles at dresscheshire.com. And resellers can feel totally relaxed about safely dropping their items o for sale too.

TRUSTED, AUTHENTICATED, ENJOYED

In a world of fashion fakes and designer scammers, it’s reassuring to know that Dress Cheshire is now an authorised Entrupy authenticator, only accepting genuine, authentic items and following a rigorous process to check every single item is the real deal. Dress Cheshire offers the service on iconic luxury branded handbags and sneakers and as Christine says: “We provide a 100% guarantee and check every detail, from quality stitching, leathers and hardware, branding, boxes and dustbags to receipts and original authentication cards.”

Entrupy authentication adds terrific value to their service and is recognised as a highly accurate, technology based, financially guaranteed solution, giving customers total peace of mind.

BUY TOP-NOTCH LABELS WHILE YOU WATCH

Besides the thriving ecommerce division which is helping Dress Cheshire to grow, the shop also hosts a weekly live show on social media @dresscheshire. Christine’s ‘Friday Night Lives’ has developed something of a cult following, with a full hour of fashion, fun and chat. The latest drops and sales are showcased and the show is a must-see for must-have brands. It’s packed with joyful designer treats and unmissable offers, making it essential viewing for all those essential labels.

SEE DRESS CHESHIRE AT THE GOOD CLOTHES SHOW – NEC

From 20-22 September you can catch Dress Cheshire at The Good Clothes Show at NEC Birmingham, a show dedicated to sustainable fashion.

dresscheshire.com / instagram.com/dresscheshire

Photography: @Aga Mortlock

Author

Mark Kebble

Mark's career in journalism started in 2001 when he landed a role on a small lifestyle magazine in Angel, North London. Soon enough, the magazine was purchased by a larger organisation and Mark found himself promoted to editor at the tender age of 23. He later became group editor, working on magazines for Angel, Crouch End, Muswell Hill and Highgate. He was also involved in a launch in Hadley Wood and a major new group website, later becoming Group Hub Editor. In 2021, Mark joined Zest Media Group and oversaw the launch of many Absolutely titles across the UK. To date, Mark has launched in Berkshire, Buckinghamshire, Hertfordshire, Sussex, Essex, Yorkshire and Cheshire. When he does have some free time, Mark is also the Chairman of an amateur football club in Surrey and is also a fully qualified FA football coach.