carpe diem
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Carpe Diem Beds is the designer brand that creates unique and well-designed bedroom environments you never want to leave. And to enhance your bedroom’s beauty, the classic houndstooth pattern associated with Christian Dior and Jackie Kennedy, is part of a limited Design Edition that fuses French luxury with Carpe Diem Beds’ Swedish heritage for a perfect blend of chic aesthetics and top-modern Swedish craftsmanship.

Carpe Diem Beds has been developing beds for over 25 years with the goal of creating a feeling of near weightlessness and amazing comfort. The founder, Börje Thuleskär, used knowledge from his chiropractor profession and collaborated with the Spinal Unit at Sahlgrenska University Hospital in Gothenburg to lay the foundation for the first models and Carpe Diem Beds’ patented Contour Pocket System. Carpe Diem Beds is much more than a bed, it is a lifestyle brand that puts focus on the entire design experience. The beds are designed to be as beautiful to look at as they are comfortable. A complete design experience for the bedroom that allows you to create an individual retreat in which you can relax completely.

Now the French world of fashion is united with the beautiful and natural Swedish aura that Carpe Diem Beds represents. The Design Edition is inspired by Carpe Diem Beds’ Swedish heritage and the graphic tones characterising the nature around the country’s west coast, and the exclusive feeling reinforced by the classic houndstooth patterned textile with strong roots in French fashion houses like Christian Dior. An elegant and timeless classic that never goes out of style – the perfect match with Carpe Diem Beds’ soul and range. “With this Design Edition in the classic houndstooth pattern, we combine qualities from the world of fashion with high recognition that exudes the same timeless and at the same time eternally modern design, with our vision of a bedroom so appealing, timeless, and elegant that you never want to leave it,” says Rui France, Store Manager at the Marylebone Flagship store.

The Swedish sleep experts have devised a whole philosophy centered around the bedroom environment, based on the principle that the whole space should be designed as a holistic concept dedicated to the art of sleep. This philosophy comes to life at their Wigmore Street showroom, where they offer a Sleep Consultation to help you create a personalised sleep environment. This involves much more than just choosing a mattress. The store is dedicated to optimising the bedroom environment to create an oasis of calm, and visitors can experience the company’s ethos first hand under the guidance of manger Rui Franca. And while choosing the perfect mattress for you is at the heart of the experience, there’s a strong focus on bedroom design and streamlining, so that the bed you choose can be enclosed in an environment that’s conducive to optimum sleep health.

In addition to the design edition of the Sandö continental bed, the classic French pattern also adorns a dog bed, throw pillows, and footstool/pouffe, too. Everything designed to offer you the complete bedroom experience.

Carpediembeds.co.uk has concessions in Harrods and Heals, plus a shop at 15 Wigmore Street, W1.

French luxury crowns the perfect design experience at Carpe Diem Beds.

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